How Women Play Casinos and Sports Betting

Alatissa wrote: As for genius... you're exaggerating. I'm an ordinary woman.

Gender Differences Research as of August 2021.

The share of women in online casinos is approximately 20% (for the RU brand 10%).

If we talk about the structure of gamblers by gender, men/women, the figures are the same: 80/20 for casinos and 90/10 for sports and casino+sports.

The main differences in the gaming behavior of women and men:

1) Women mostly play slots and less often play other gambling products (live, TV games, virtual games).

2) Women play much more carefully and choose smaller risks: they prefer smaller stakes, but a greater distance. Because of this, they always have a lower margin, but a greater number of active gaming days than men.

3) There is an observation that women prefer Fruit slots more than Books (compared to men).

4) Women don't have JetX in their top 15 games, although for men this game always ranks 4-13 depending on the currency (on the BY brand women have JetX in the top, but the game is 1 position lower).

5) The proportion of women active in bookmakers is approximately 10%, i.e. less than in casinos.

6) Among VIP users, the proportion of women is even lower - up to 5%.

7) Men are more active in sports betting in all respects: more game days, bets, average bet, monthly median turnover per user and ggr.

Women deposit money into casinos more often, but in smaller amounts. They have a higher number of withdrawals of winnings (due to a lower margin).

These are the kind of gambling ladies who live next to us.

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